Category Archives: Technology

Avoiding adverts on social media

I have recently published a paper on the Journal of Customer Behaviour about the reasons why people may avoid adverts on social media. It was co-authored with Caroline Moraes, Nina Michaelidou and Michelle McGrath. Our research question revolved around what can … Continue reading

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Transparency and technology: blockchain

Here is an interesting article on the potential usages and advantages of employing blockchain to manage supply chains. It’s an interesting piece, and deserves reading. I like the fact that the author clearly identifies a number of instances in which … Continue reading

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Blockchain, and the construction of a (new) economy

Harvard Business Review has an article by Joichi Ito, Neha Narula and Robleh Ali about the potential of the Blockchain in reconfigure modern economies, provocatively titled The Blockchain Will Do to the Financial System What the Internet Did to Media. Leaving aside … Continue reading

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